Allure Waikiki, announced with great excitement, was the first major condo project on Kalakaua Ave in years. Completed in 2010, this 35-story tower promised expansive views of Waikiki’s lights, the Koolau Mountains, and, for some units, the ocean and beaches. However, its launch coincided with the 2009 economic downturn, leading to slow sales and foreclosure. Lower-priced units sold with extra parking stalls, reducing availability for pricier units and dampening appeal. The developer defaulted, and remaining units took years to sell out, reflecting nationwide real estate struggles. Despite this, Allure stands out with 32,000 sq ft of green gardens featuring Hawaiian flowers and native plants, offering residents a rare slice of Old Hawaii refinement.
Floor Plans
Floors 6-35: Layouts vary slightly across four sections. “01”–“04” units face southeast with ocean views from higher floors; “05”–“11” units face north with mountain views. No grand penthouses.
6th Floor (9 units, recreation deck level):
“02”: 1,057 sq ft, 238 sq ft lanai, 2BR.
"03”: 1,057 sq ft, 238 sq ft lanai, 2BR.
“04”: 1,234 sq ft, 566 sq ft lanai, 2BR.
“05”: 1,381 sq ft, 566 sq ft lanai, 2BR.
“06”: 1,049 sq ft, 238 sq ft lanai, 2BR.
“07”: 833 sq ft, 238 sq ft lanai, 1BR.
“08”: 1,113 sq ft, 238 sq ft lanai, 2BR.
“09”: 1,102 sq ft, 238 sq ft lanai, 2BR.
“10”: 951 sq ft, 238 sq ft lanai, 2BR.
7th-14th Floor (11 units, 88 sq ft lanais):
“01”: 1,216 sq ft, 2BR.
“02”: 1,057 sq ft, 2BR.
“03”: 1,057 sq ft, 2BR.
“04”: 1,234 sq ft, 2BR.
“05”: 1,381 sq ft, 2BR.
“06”: 1,049 sq ft, 2BR.
“07”: 833 sq ft, 2BR.
“08”: 1,113 sq ft, 2BR.
“09”: 1,102 sq ft, 2BR.
“10”: 951 sq ft, 2BR.
“11”: 1,009 sq ft, 2BR.
15th-23rd Floor (10 units, 88 sq ft lanais): No “07” units; “06” is 1,616 sq ft, 3BR; “08” is 1,419 sq ft, 2BR; others match 7th-14th floors.
24th-31st Floor (9 units, 88 sq ft lanais): Similar to 15th-23rd floors, no “11” units.
32nd-35th Floor (8 units, 88 sq ft lanais): Similar to 24th-31st floors, no “10” units.
Over the past 3 years, an average of 16 fee simple condos sold per year in Allure Waikiki. This moderate sample size provides a reasonable view of market trends, but some variability may exist.
The Allure Waikiki graphs use median data points instead of averages, as the median is less affected by extreme outliers and better reflects typical trends.
Allure Waikiki Market Summary
(February '25 - January '26 vs February '24 - January '25)
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We exclude Leasehold data from this market analysis because Leasehold properties do not compare with regular Fee Simple properties.
We use median instead of the average because it depicts more accurately a central tendency to the sample size. Example: Take 5 numbers - 3, 5, 7, 9, 21. The median is 7 (the middle number) and the average is 9 (sum of all divided by 5).
We count days on market from listing date through closing date.